There are tons of ways to market yourself off the internet, but maybe you have noticed that now that you’ve been doing it awhile, the success of your initial sales has dropped off. So how do you reach more buyers/tippers/patrons if they aren’t coming to you? The answer is simple: social media.
In this article, I will be focusing on Instagram for a number of reasons:
Instagram has the highest return for advertising of any of the commonly used social media apps.
Hashtags make reaching your target audience much easier than twitter (which is overflooded with wanna-be findoms, though it is a good platform for keeping your stream followers updated on unscheduled stream times).
Instagram is image based, so you don’t have to put in time making interesting blog posts like you would on tumblr or wordpress to get the same amount of attention.
Once you reach a broad enough audience, they have built in influencer tools that include an interface to connect you to companies looking for influencers to promote their brand.
Decide on your target audience: Are you a cam model? A foot pic seller? Maybe you’re a twitch streamer. It doesn’t really matter. The important thing is that you are doing what you enjoy so you are more likely to keep at it and make content that you enjoy creating and others enjoy viewing. If you enjoy make-up, post pictures of your experiments, different looks, maybe even tips you’ve learned along the way. This can open up a future in cosmetic and skincare sales, but as a seller, can attract sissy clients who want to learn how to be as beautiful as you are.
Like fashion? Same thing; post pics of you in stylish outfits, thrift store finds, and style suggestions. Sissy boys want to know how to dress to appear more feminine, but they want to have their own style too. If they like your style, they will try to emulate you and will likely worship you for it. Choosing to make content that is as broad as make up or fashion also gives you an advantage later on. It sets you up with already having a way to affiliate market clothing, cosmetics and similar things.
Into fitness? Guys love fit girls in yoga pants. Clips of you working out, in impressive yoga poses, looking pretty with beads of sweat running down your face drives some men wild, and sets you up as a public figure for other women who want to feel fit and confident in their bodies.
When using Instagram, it’s important to not present yourself as a seller right away. Don’t canvas your pms with links right away, screen them and chat with as many as you can, but underline the fact that you don’t trade nudes, and with Arabic or Indian followers, it’s often best to just ignore. Unless you have a background in those languages, you won’t be able to understand what they’re saying, and they send unlimited dick pics and pornography that I know I don’t care to see.
Finding your audience:
Hashtags will be your biggest friend on Instagram, but can also be your biggest enemy. Using hashtags like #sellingfootpics is the fastest way to get your profile taken down. Hashtags like #prettyfeet are much more general and can ultimately give you the opportunity to promote local nail salons, foot treatments, shoes, socks, ankle jewelry, nail polish and other foot related products in the long run; all while attracting all those lovely foot boys who’d pay $20 for a video of your dirty feet. I like to explore hashtags and see what people are doing with related profiles for inspiration and ideas, and following them and interacting on their feed and with their fans also gives you more exposure for your own. Things like, “I love that polish color! I think you would really like this one too...” with a link to one of your posts can work well if you reply early to a post from a well-known influencer. If they already have 6000 replies, no one is likely to see it.
Another way to use them is to follow the influencers fans. You already know they like what the influencer in the related field is doing, so why wouldn’t they like yours too? If they don’t follow you back, you can unfollow them. There are tools to make this easier. Most cam models follow as many people as they can a day, and then later weed out the followers who are abusive or don’t follow back. It’s a lot of work at first, but the more followers you have, the more likely it is for more followers to be attracted to your page. People want to fit in. They follow the crowd. Don’t over follow, though, as Instagram has spam filters that will automatically lock your account if you follow too many people within an hour.
Respond to your PMs:
When you follow people, sometimes they will PM and ask if they know you. Answer truthfully, but also scan their profile and tell them what you liked about their page. Maybe they take beautiful pictures of sunsets, maybe they hang out at comicons and have cool pics of other people’s cosplay. Tell them what you enjoy and would like to keep enjoying and maybe direct them to some of your posts saying you thought they might enjoy what you post too. This makes you approachable and satisfies them that you aren’t a spam bot just trying to plug your porn page (though you can do this too, if it comes up casually in conversation). You don’t have to reply to harassers and dick pic senders. It’s best to just unfollow, flag, and block.
Stories and updates:
Keep your fans informed with updates on what you are doing with your life, products you are testing, or love, travel, event, and stream times. You can share your links in stories with pictures and keep them as highlights where you can separate them by type for your followers and are easily found at the top of your page. If you travel for events or conventions, let them know. It can be a safe way to interact with your fans in person and create long term loyalty. Keep a schedule in your highlights so new fans know where to find you online and when. Interaction is key to being an eGirl or influencer. They are trying to buy in to your personality. Not just your picture.
Don’t directly link a camming site link or porn link to your Instagram. It will limit you in the long run. Use a website that you built or a fanclub oriented site like fancentro where you can link all your stream sites or content hosting sites in one place. It’s okay to post your other social media (youtube, twitch, twitter, blog, eStore, etc) but porn or adult themed websites are easily flagged, reported, and removed.
Now you have the basics and can get started to building a following. Even though it will take time, in the long run you will notice it’s not as daunting as it may seem. You are already spending time on Instagram, more than likely, so you might as well put it to work. Make sure not to cross post any content from your personal profile with your business profile, as that can make things easier for stalkers or for your family too find your dirty secrets when you don’t want them to know about it. If you have any questions or comments about articles you’d like to see in the future, don’t hesitate to say so in the comment section.
Ferralyn River has been nude modeling since 2001 but didn't begin camming or creating adult content until 2018. She immediately transitioned into full-time content creation and has been active on Chaturbate, Pornhub, Onlyfans and more. Learn more about her here.